12 Giu We back gravel. And we’re racing towards the world championship
At ISB SPORT, we don’t just develop high-performance bearings – we support disciplines that embody the very essence of modern cycling. Gravel is one of them: a unique blend of endurance, technical skill, and adventurous spirit. A terrain where every kilometer is a challenge and every detail matters.
That’s why we back riders and teams who live and breathe this philosophy, like Tiago Ferreira, a true legend in XCM who has embraced gravel as a new stage to push his limits even further, and the Flyz Montenevado team, whose competitive mindset and love for exploration represent the future of the sport. This year, both Tiago and the Flyz squad will be at the Gravel World Championship start line, and we’re proud to be part of their journey.
Our commitment to gravel goes beyond sponsorship. It’s a statement of intent: we believe in a type of cycling that is free, authentic, demanding, and increasingly professional. A discipline where mechanical reliability can mean the difference between finishing or not. That’s why our bearings are built to perform in the harshest conditions, dusty tracks, broken trails, wet forests, muddy terrain… and pure race-day intensity.
Cutting-edge tech for limitless riding
As we look ahead to 2025, we keep evolving. Our new ISB SPORT BO range brings together state-of-the-art technology with constant investment in engineering, innovation, and quality control. Featuring a double finishing and polishing process, this new generation of bearings doesn’t just stand out visually, with its sleek black rings, it makes a difference you can feel with every pedal stroke.
The result? A bearing that offers:
Maximum anti-corrosion protection
Reduced friction
Greater speed and smoothness
Increased durability and lifespan
These new bearings come in two specialized lines:
Endurance BO Series, our most versatile line, perfect for those seeking performance, durability, and adaptability in extreme conditions (ideal for gravel, MTB, or road).
PRO BO Series, equipped with top-grade ceramic balls and high-performance grease, designed to meet the demands of elite competition and fast gravel racing.
Whether you ride for adventure or competition, we’re ready to roll with you. The new ISB SPORT BO bearings are available through our official distributors, as well as in specialist shops and workshops.
Gravel is here to stay. So are we.
