19 Giu ISB SPORT: THE VALUE OF EXPERIENCE AND INTERNATIONAL EXPANSION
Like almost everything in life, experience counts. Therefore, the market authority of the ISB SPORT bearing brand dates back to a long and solid business history. The ISB Group has demonstrated over the years that excellence in the manufacturing of its components and a commitment to innovation are the pillars of its success.
Since its inception in 1981, the ISB Group has come a long way to become a world-class leader, and part of the secret to this success lies in understanding that quality starts from the ground up.
The selection of raw materials is a critical step in the production of high-quality bearings, and the use of materials that guarantee exceptional levels of hardness, wear resistance, and compression resistance, among others, is vital. The heat treatment process, carried out in cutting-edge facilities, then gives the bearings exceptional stability and hardness, even for use in extreme conditions. This extensive experience and level of specialization are then replicated in the manufacture of the specific line of bearings for sports applications ISB SPORT, a division born from the union of the sport/business duo: two passions that have always defined the brand’s line.
CUTTING-EDGE LOGISTICS FOR A TOP-NOTCH SERVICE
To complete a unique offering, ISB is clear that it is necessary to listen to the user and reach them efficiently, offering a swift and reliable response. With this goal in mind, ISB has developed an integrated logistics system, with an extensive global distribution network and a Logistics Hub located in Italy, which allows it to have one of the largest stocks on the market.
Thanks to this, ISB SPORT’s international leap has not been long in coming: ISB Costa Rica, ISB Brazil, ISB Panama, and more recently ISB Vietnam and Mexico are now a reality, and also the preamble to an expansion that ISB SPORT plans to complete over the coming years.
The headquarters of ISB IBÉRICA in Spain and Italy are the center of operations for the development of innovations and new product lines, which are undoubtedly another of the strong pillars that differentiate the brand. To achieve this, the company focuses on understanding the user, both amateur and professional, understanding their tastes and needs, as well as understanding the market and the demands of the competition. And after all this, it’s the Engineering, R&D, and Processes departments that move forward toward creating a new range to bring to market.
INNOVATION AND DEVELOPMENT: THE NEW ISB SPORT BO ENDURANCE BEARINGS ARE HERE
One of the strategic foundations of the ISB SPORT brand is its alignment with market needs, marked by continuous investment in R&D and range expansion, which aims to offer our customers a controlled, high-performance product where every step of the production process is subject to strict protocols for absolute reliability.
The ISB SPORT Endurance Series, the broadest in the range and developed with a focus on performance, resistance, and versatility, incorporates this 2025 the new BO bearings for its different applications: Wheel hub, bottom bracket, suspensión pivot, headset…
This innovation, highly visible thanks to its black color, allows the cycling sector (whether gravel, road, or MTB) to offer a bearing that enhances its intrinsic performance:
- Maximum anti-corrosion function
- Reduced friction
- Greater rolling capacity
- Higher speed
- Greater durability and service life
The entire range of ISB SPORT bearings is available at Official Distributors, as well as in specialized stores and workshops.
